5 Questions to Ask Yourself Before Hitting ‘Print’

5 Questions to Ask Yourself Before Hitting ‘Print’

There are two ways for your marketing piece to go viral. The first way is to have something truly awesome that people want to share. The second is to have an unfortunate mistake that people spread through the internet and mock all along the way.

Obviously, you’d prefer to go with the former. So to avoid having the latter happen to you, we’ve put together a list of five questions you should ask yourself before you hit ‘print’. Avoid these mistakes and you might just save yourself and your church some embarrassment.

10 Things Graphic Designers Love to Do

Us graphic designers are a weird bunch. You can deny it, but you’d be lying to yourself. So I thought it would be fun to put together a silly list of things graphic designers love to do. And no, maybe you’ve never done some of these things. But you know you’ve considered it.

So sit back, relax, and enjoy this. You might even be able to write it off on your taxes as therapy. (Goodness knows we all need some.)

1. Naming their pets after file types.

This is my dog Jpeg, and my cat Tiff. Sadly, my hamster Bitmap is no longer with us.

Accurately Renamed Fonts

For font makers, I imagine naming your fonts is one of the hardest parts of the whole process. Consequently, some of the fonts in our catalogue have absolutely horrible names. That’s why I thought I’d take it on myself to accurately rename those fonts so they reflect how we really feel about them. (Yes, this is supposed to be a joke. But no, I don’t think I’m that far away from the truth with these.)

5 Reasons to Say ‘No’ to Cheesy Photos

This is a guest post from our friend, Jon Bailey. Check out the bottom of the post to get some free stuff from his company, Lightstock.

Let’s start by defining “cheese.”
Cheese: a food made from the pressed curds of milk.

That sounds disgusting. Just hearing the words “Pressed curds of milk” makes me want to vomit a little. Honestly, that’s the majority of the way I feel when I see Christian photography. Why does it have to be this way? You know, there was a time when Christians excelled in the creative arts. Look at the cathedrals, paintings, and literature through the centuries. There have been many bright spots.

If Clients Had Ruined the “I Love New York” Logo

Clients are notorious for ruining brilliant work with “helpful” recommendations. Recommendations like:

  • Can we make it more colorful?
  • Can it be more “designy”?
  • Let’s make it sexier.

So we thought it would be fun to see how some of these comments would have played out on one of the most famous logos in the world—the “I Love New York” logo by designer Milton Glaser. Here’s the original if you need refreshing:

original

And here’s how clients would have ruined it.

Where to Get Great Sermon Ideas

Where to Get Great Sermon Ideas

As a pastor, you’re expected to come up with 52 sermon ideas each year. And that’s just for Sunday morning! If your sermon is 40 minutes long, that’s like writing a one-hour TV show each week!

Even TV shows don’t do that (the average season for TV shows includes 23 episodes).

Unless you have a writing team like these TV shows do, you’re in a tough situation. How do you come up with solid sermon ideas each week without your well of creativity running dry?